能看朋友圈却不能点赞 Ins点赞最多的照片竟是个鸡蛋？估价25万美元

Ins点赞最多的照片竟是个鸡蛋？估价25万美元  

The world's most popular Instagram post could now be worth more than £250,000, if sponsored, according to a leading influencer marketing agency.,据一个一流的、很具影响力的营销团队介绍，世界上最受欢迎的Instagram目前预估赞助超过25万英镑。,As it stands, the @world_record_egg account boasts more than 5.8 million followers, days after gaining more than 40 million 'likes' on a stock image of an egg with the caption: “Let's set a world record together and get the most liked post on Instagram.”,账号“@world_record_egg”拥有580多万的粉丝，在发布一张鸡蛋的图片，并配文“让我们共创世界记录，获得ins最多的赞吧”，随后收到超过4000万赞。,As a result, influencer marketing agency Pulse Advertising & Talent Management estimates the post could now be worth a quarter of a million pounds.,结果是营销团队Pulse Advertising & Talent Management估计这条ins现在价值25万英镑。,Christoph Kastenholz, co-founder of the agency exclusively tells the Independent that the account's large number of followers means “the egg now reaches five times as many people as an established brand”.,该团队联合创始人克里斯托独家告诉媒体《独立报》，该账号的大量粉丝意味着“这颗鸡蛋现在受到的关注人数是老品牌的五倍。”,“At the current market value of followers, the egg could value one single post at £25,000 and possibly more.,“按现在粉丝的市值来算，这颗鸡蛋的一张照片价值25万英镑，或者更贵。”,However, Kastenholz points out the value of influencer marketing lies in the trust of a character and not followers alone.,但是克里斯托也指出，影响者营销的价值在于对品质的信任，远非粉丝量这一个衡量标准。,“So far the egg has only created attention, not yet relationships with its followers,” he adds, which may affects its moary sponsored value on Instagram.,他说：“目前为止这颗蛋只吸引了注意力，尚未和粉丝建立联系。”这可能会影响它的赞助价值。,（翻译：阿忙）